Be Better than Average
Average is Setting Yourself up for Disappointment
Many people believe that the world is wrought with problems. We see them on TV, hear them on the radio, see them scroll past in our newsfeeds. It appears that everything is tumbling toward chaos and problems are spinning out of control. What we also know, however, is that we should cling to the words of Paul Harvey when he said, “In times like these, it’s helpful to remember that there have always been times like these.” The world isn’t worse than it was before, it’s different. Problems have always existed, the difference now is that we see them easily.
There is hope! We don’t have to sit back and watch problems unfold. But it takes a little work. It takes a commitment and a drive to be better than average.
Four Levels of Action
In his book The 10X Rule, Grant Cardone outlines four levels of action that anybody can take regarding any circumstance in their life. They are:
- Do Nothing
- Take Normal Levels of Action
- Take Massive Action
He goes on to describe that it takes just as much commitment and energy do the first 2, so why commit to a losing strategy? He moves on to talk about how taking normal levels of action is the most dangerous, and everyone should strive to take massive levels of action. Normal levels, or being average, is a recipe for disaster.
What Average Looks Like
Normal action, or average, is dangerous because that’s what society expects. They expect that you go to school, get your degree, start a job, get married, have a couple kids, buy a house, work a 9 to 5, get into debt, work until you’re 65 or 70, and then retire. If life played out that way, it wouldn’t be too terrible. But life doesn’t go according to our ideal plans.
Instead, average ends up meaning you don’t make ends meet. You have marital problems that end in divorce. Your kids resent you. You develop a drinking problem. Your debt inhibits you from retiring or saving. You develop health problems. You feel inferior. Striving for average, or doing normal levels of actions, means that if (and only if) everything goes your way, the best you can hope for is average. We all know that everything doesn’t always go our way, and even if it did, who wants to live an average life?
What Massive Action Looks Like
The premise behind Cardone’s book is that you have to 10X everything. He begins with the foundation that success isn’t something you try to attain; it’s your duty, your obligation, to attain. It’s not a “hopefully” it’s an “I will.” To get there, 10X your goals. You need $50k per year to live? Your goal is $500k.
To get massive goals you have to take massive action. Too often a business model looks like this: We need 1 sale each week to survive. Three appointments means 1 sale, so we only need to meet 3 people this week! What they don’t see is that 3 appointments takes 20 phone calls. They wonder why their business dries up when their prospect list is only 30 people long.
Massive action means 10X everything. You need 10 sales, so you’re going to do 30 appointments, meaning you’re calling 600 people. Even if you only hit half your massive action goal, you’re still making 5 sales each week.
Be Better than Average
Many people have settled into an average life. A few setbacks have caused them disappointment, and now they’re not going to try. They’re content with average. But as we know, average leads to more disappointment. Make success your duty, take massive action, flip the status quo on its head, and be better than average.
Here at Big Sky Collision Center, we strive for better than average. We’re not content with doing average auto body repairs. That’s why we have put in the time, dedication, and money to train the technicians to do an excellent job. The result is we have more certifications than any other shop in a 5 state area, and you get expert collision repairs on your vehicle.